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Saudia’s transformative strategy

With a focus on strategic innovation and operational transformation, Saudia Cargo is positioning itself as a regional leader while exploring new opportunities across Central Asia, Africa, and beyond.

Hashim Alsharif, Vice President of Strategy & Transformation at Saudia Cargo, shared: “The air cargo industry is at an inflexion point. Saudia Cargo is leveraging its geographic advantage, modernising its fleet, and adopting new technologies to meet the growing demands of e-commerce and global trade,” Alsharif stated.

Catalyst for growth

The e-commerce revolution has significantly altered the logistics industry, with consumers demanding faster and more reliable delivery solutions. Saudi Arabia is witnessing a surge in online retail.

Saudia has been proactive in capturing this opportunity by expanding its network and introducing tailored solutions. The company has partnered with e-commerce platforms and logistics providers to streamline operations.

“e-commerce has redefined how we think about air cargo,” Alsharif explained. “Our strategy is to not only meet this demand but to anticipate it, ensuring that we remain ahead of the curve in a highly competitive market.”

Expansion and new entrants

Saudia’s growth strategy includes significant investments in fleet modernisation and expansion. The company is set to introduce additional freigh…

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