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Nissan weighing production shift to mitigate tariffs

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The automaker may shift some production to Japan to reduce the impact of a 25% blanket import duty, according to CEO Makoto Uchida.

Published Feb. 19, 2025

A 2025 Nissan Sentra, one of the models the automaker manufacturers in Mexico. Nissan President and CEO Makoto Uchida said the automaker could shift some production out of Mexico to mitigate the impact of tariffs placed on imports.

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Building more vehicles in Japan and fewer in Mexico is just one strategy being considered by Nissan Motor Corp. to mitigate higher duties on products entering the U.S., president and CEO Makoto Uchida said on an earnings call with analysts on Feb. 13.

However, Uchida’s comments preceded remarks made by President Donald Trump on Feb. 14 who indicated a new tariff on automotive imports was coming in early April. Trump said during a press conference on Tuesday that tariffs on automotive imports as well as on semiconductors and pharmaceuticals would be around 25%.

Prior to…

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